Image via WikipediaWhery Enggo Prayogi - detikFinanceJakarta - PT Lotte Shopping Plaza Indonesia will open four to five Lotte Department Store in some cities until 2018. Early stages of shopping center will be present at Ciputra World, Road Satrio DR 2012.

"We have at least one shopping mall, one of the city. Four to five, approximately. As of 2018, we target the five largest department store in the world," said President Director of Lotte Department Store, Chang-Suk Suh at the office of Marketing Ciputra World,Jakarta, Tuesday (07/12/2011).
He said the retail growth is noted a significant increase. Based on data from the Association of Retail Indonesia, Indonesia Retail growth this year will grow 10-20% in 2011.
Chang-Suk Suh judge this to be the potential for Lotte, Indonesia has a population of many and were offset by a stable economy. He added, Lotte Department Store is ready to offer a new format in shopping by offering a new shopping area that consumers can get the latest fashion information.
"Indonesia is important for Lotte, compared to other regional countries. In the future, investments will continue to increase," he said.
Unfortunately, Lotte Department Store are reluctant to call their sales targets in the first year. The reason is very difficult to take into account the business potential of the company, when the data of retailers that have long been in operation is unknown.
"Retail sales targets can be difficult. So we take the case in Korea, that with 30 shopping malls, in the first year of record (sales) of U.S. $ 300 million," said Chang-Suk.
For the company, at the beginning of its operations Lotte shopping center will focus not quantitative targets. The important thing is to introduce a shopping center with a nice format. "Shopping malls are not just buying and selling goods. But lifestyle and the people who entered Lotte Department Store, they can be anything," he added.
Regarding expansion opportunities outside the city, he continued to see the potential in the market. "The principle of the policy will expand to other cities. We see, what there is business opportunity. It could also take over an existing shopping mall," he concluded.
(WEP / hen)
source: detik.com

Posted in: Asia,Department store,Indonesia,Jakarta,Lotte Department Store,Shopping mall